Heinz Tomato Ketchup’s Fresh Ad
This page has been viewed: 4957 times
Great visual to communicate freshness of tomato ketchup. Playing with the bottle to visualize tomato. The left one is showing sliced tomato forming the bottle and the right one is showing the bottom of bottle as tomato. It is a creative approach. I wonder what the creative guys did when coming up with this concept. 
Client: Heinz Ketchup
Agency: McCann Erickson, London
Copywriter: Rob Brown
Art Director: Gary Marjoram
Photographer: Kevin Summers
Related posts:
Wahidin Wong is an experienced online strategy consultant with more than 10 years involvement within the industry. Founder of Beegamax Creative, a creative design and online marketing strategy firm based in Jakarta, Indonesia. You can find his insights and design tips here in the ArtPlus.Get updated: Twitter • Facebook • LinkedIn
or become a fan of Beegamax Creative
